A day-by-day history of U2, now in its second edition.

I’m on an endcap!

By on February 15, 2009 in Promotion with 1 Comment

On the Endcap!If you click through to see the larger image on Flickr, you’ll see that’s me next to Eminem. And Ronnie Wood. And there’s Slash above me. John Lennon and Andy Summers below me. Pretty cool, if you ask me. :)

You can imagine my surprise when I saw this a couple nights ago at the local Barnes & Noble: my book on display on an endcap! That’s some nice publicity. And for all the criticism that the final book cover took, I actually think it stands out much better in this environment than the other covers. The wide black space really makes the book title quite eye-catching.

Or maybe it’s just that my eyes are used to seeing this cover and so I noticed it more quickly? Possible. Still, it’s just cool to see the book getting promoted like this.

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  1. Weekly Blogging Roundup | Matt McGee | February 16, 2009

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